One visibility question.
Investigated and answered.

SEO and AI search investigations. Why a competitor keeps getting found instead of you, why ChatGPT recommends someone else, or what to work on first. You pick the question.

€249fixed price per question
No retainerone focused investigation
5–7 daysdelivered in business days
Three questions. You choose one.
1

Why is this competitor beating us?

The question most businesses actually have. You name one competitor. I investigate where the gap really comes from — search results, AI answers, their pages and the sources backing them — and what is worth doing about it.

One competitor, one service, one market

If that’s not your question:
2

Why does ChatGPT recommend someone else?

I check the questions your potential clients ask ChatGPT, Gemini and Perplexity, who gets recommended instead and which sources those answers rely on. Then what it would realistically take for you to appear.

One service, one market, a defined set of buyer questions

3

What should we work on first to get found?

For firms without a clear search strategy. I look at how people search for what you sell, what currently gets found and where your best first opportunity is.

One service, one market, one first priority

Have a different question?

Other focused questions fit the same format and price. For example:

  • Why did our organic traffic drop?
  • Why isn’t this page ranking?
  • Are we targeting the wrong searches?

If your question is too broad to answer well, I’ll tell you before you pay.

What’s included

The same format, whatever the question.

What you give me

  • Your domain and your question.
  • The service and market it’s about, plus the competitor if there is one.
  • Search Console access, if you have it. It helps, but it isn’t required.

We agree the exact question in writing before you pay. That question is the scope.

What you get

  • The answer first. One paragraph, in plain language, before any evidence.
  • The evidence behind it, so you can check the reasoning yourself.
  • Up to three actions, in order of priority. Not a list of forty.
  • One piece of work, ready to use: the brief for the page you’re missing, rewritten copy for one existing page, or the list of external sources you need to be on.
  • Delivered in 5–7 business days.
Start an investigation

One question, one service, one market. Scope agreed before you pay.

FAQs

Questions before you start.

Do you guarantee rankings or AI recommendations?
No. Nobody can credibly guarantee either. The investigation tells you what the current evidence supports, where the meaningful gaps are and what is realistically worth improving.
Couldn't I investigate this with ChatGPT myself?
Yes. AI is part of the research process here too. What you’re paying for is the investigation: framing the question properly, finding and comparing the relevant evidence, checking competing explanations and making a judgement about what actually matters.
Is this an SEO audit?
Not in the traditional sense. A standard audit starts with the website and checks dozens or hundreds of things. Sosna starts with a question and investigates whatever is necessary to answer it.
What happens afterwards?
Nothing unless you want it to. You might come back with another question, ask for help implementing something we found, or simply take the answer and move on. There is no retainer or subscription.
Start

Which competitor keeps beating you?

Send me your domain, the competitor and where they beat you. Or any other focused visibility question. If it’s too broad, too vague or not worth €249 to investigate, I’ll tell you before you pay anything.

€249

Fixed price per question. Agreed in writing before you pay.

Start an investigation

No retainer · No subscription · No call required
Delivered in 5–7 business days